What is Link Popularity?

Link Popularity means how much you are known on the internet which can be
measured how many sites or web pages linked to you. Link popularity is a
measure of both the quantity and quality of sites that link to your site.

What is PageRank?

PageRank is measure tool of important of web page. Google PageRank can be
defined as numeric tool from 1 to 10 to measure the importance of webpage.
Google calculate the PageRank on the basis of quality of inbound links.
Google PageRank is one of the factors for determining the search engine
ranking of web page.


Search Engine's algorithm is always changing to find artificial techniques
to inflate link popularity to get higher search engine ranking. Natural
link building strategies involve getting inbound links from all type of
relevant sites ranging from PageRank 0-10. Generally link buyer's or link
builder ask for a link from higher PageRank to get quick link popularity
which is unnatural. If you have get 100 links and got 90 inbound links from
PageRank 3-4 it will clearly indicate that some link buying has been done
or some non ethical techniques has been used by a website to create inbound
links.

Therefore you must get at least 25% inbound links from relevant webpage
have PR zero to make your link building strategies more natural. In our
opinion relevance of site giving inbound link is more important than
PageRank. Getting inbound links from PageRank 0 is important factor of
natural link building or link popularity strategies and must not be ignored.